Serving Hospitality

Did you know the Week of the Website process was initially designed to help folks in Hospitality with limited time and resources get a digital presence up ASAP? 

Yep. 

Back in 2014, we began with Dove’s Luncheonette - a popular diner in the Wicker Park neighborhood of Chicago. Using a more traditional process of wireframes and feedback that stretched on for too long, the team decided there had to be a better way to focus our work and get clients excited and confident to do something a little outside their comfort zone. That’s when the Week of the Website process was born.  

We’re taking a deeper look into some recent launches and how team WOTW approaches and overcomes common challenges for our service-based clients.

Bavette La Boucherie

Staying fresh.

Bavette La Boucherie's refreshed website captures their farm-to-table philosophy with clean, straightforward design elements that reflect their authentic approach to dining. The simple yet effective layout puts the focus exactly where it should be—on their exceptional food and craft butchery. Thoughtful integration of their logo, careful typography choices, and focused imagery creates a digital experience that gives potential guests a clear window into the honest, quality-driven experience that awaits them, effectively attracting diners who value the same.

Montarra

Looking the part.

Montarra's website effectively positions them as a destination-worthy fine dining experience without the Chicago commute. Through strategic visual storytelling (that video is thanks to WOTW partner, Potluck Creative), we showcase elegant plating, sophisticated interiors, and meticulous attention to detail. Their professional photography and concise descriptions convince visitors they'll experience exceptional dining worthy of a special trip—successfully competing with both local casual options and distant urban restaurants by highlighting their unique suburban luxury positioning.

El Che

Digital restaurant experience.

El Che's website captures the restaurant's Argentinian-inspired character through deliberate design choices that mirror their physical space (beautiful brand work by WOTW partner, HiFi Brands). The site embodies their bold, fire-centered cooking philosophy with visuals of open-flame cooking, rich textures, and authentic details. Their thoughtful color palette and imagery create a digital experience that builds anticipation and clearly communicates the warm, energetic atmosphere guests will encounter, establishing a compelling brand identity that stands out from generic restaurant websites.

At WOTW we have more than 10 years of experience working with hospitality, and we’re constantly keeping up with trends and applications that help our clients do business better. Wanna work with our incredible, wish granting team? You know what to do…