Brand Spankin’ New - Emily Positano on helping others, leading through fear and creating a space where there are no bad ideas
Sometimes, a collaboration goes beyond creative magic and into the friendship world. Take Emily Positano, for example. The Founder/CEO of Made Better Brands has become not only one of our favorite collaborators (we’ve created sites for her clients CoLeague and The Channeled Source) but also one of our favorite people. Seriously, folks: she’s a gem.
As happens with friends, this No Surprises conversation goes way too quickly. But we manage to touch on a range of topics, including the moment Emily knew she wanted to help others, the old-school tactic of leading through fear, the new-school idea of creating a space where there are no bad ideas, and her favorite creative book.
Emily also shares how she started her career by wanting to be Jenna Rink in “13 Going on 30,” but ended up as “The Devil Wears Prada” — the Anne Hathaway character, of course. Unfortunately, too many of us can relate.
Finally, we answer the burning question: If AI was a dinner guest, how would you react to it?
