Our Favorite Features: Squarespace E-commerce
Why the platform’s e-commerce offerings are the best in the business.
What it does: Sells your products, services, content, subscriptions and other brilliant, lovingly created items in an online store. Squarespace e-commerce solutions are freakishly easy for the consumer on the front end while remaining simple and seamless for the seller on the back end, allowing you to turn your attention to creating/curating more awesome items — and growing your business into a virtual powerhouse.
Why we love it: Few moments are as heartbreaking as losing a customer at the finish line. They’re in, they’re ready to buy, and they bail due to a moment of frustration at checkout — or don’t even make it that far because of a clunky and confusing interface.
Fortunately, Squarespace is here to save the day — and the sale. The platform has grown by leaps and bounds when it comes to e-commerce. They now provide subscription service availability as well as categories, subcategories, recommended products, plugins and more, allowing you to customize the e-commerce experience and sell to customers in unique ways — so they can buy in ways that work for them. Plus, Squarespace offers essential integrations (think FedEx, Apple Pay, USPS, TaxJar and more), scheduling, built-in tax tools, an app that allows you to run your business from anywhere, and of course, gorgeous design.
Examples of WOTW sites that use it:
Happy Cabbage gift boutique, Clementine to Go custom watercolor invitations.
What our developers say:
“While it’s become easier and easier for us to create unique experiences with Squarespace’s advanced e-commerce, just note that the most arduous part is the actual set up of your store. Make sure you have a conversation with your Week of the Website team before you start your e-commerce-related Plus project, so we can provide all the tools you’ll need to achieve the things you really want and need in your store. When it comes to e-commerce, a little prep goes a long way.” — Kelsey Gilbert-Kreiling, co-founder and lead developer
Pro tip: Squarespace e-commerce is available with WOTW Plus sites. Click to learn more!
