Fractional web design and management services for organizations that use their sites to conduct business every day. Multi-site operators, commerce, calendar-based sellers, nonprofits running campaigns through the site. If your website is where your work happens, not just where you introduce it, this is built for you.
Fifty-Two by WOTW
Fifty-two weeks a year. Your sprint is the beginning.
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Strategic guidance
What the site should do next quarter. Which offering needs a home. Whether the thing you’re planning is worth building.
We don’t do that, because we don’t want you to feel disconnected from our process. You work directly with your designer across a series of screen-share calls.
We're asking in real time: does this feel right? Does this work? Does this make sense? By launch day there are no surprises, because there was never a reveal to be surprised by.
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Optimization
Performance, search, and answer engine visibility, watched over time instead of audited once.
If you'd rather hand it off and come back in three months, we're not the right fit, but if you’re ready to be a part of your build, we’re your team.
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Training
Your team learns to run the site themselves, including the AI tools worth using. Fewer tickets, more capability.We’re here to listen to what you need, ask great questions, and translate what we learn into a website that you can use, edit and own as a tool for your business.
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Support
Support. Things break, things change, something needs to go live today. You ask us, not a help desk.
We ask you to bring your focus, and we’ll do the same, letting us all stay on the same page, so we can get your page live.
Why Fractional Web Design?
You need more than just an agency sprint, but less than a full time hire. Fifty-Two is the way we provide strategic guidance, optimization, support and training, on a cadence you choose — weekly, monthly, or quarterly.
The same team that built your site, means no re-explaining, no new point of contact, no gap between launching and getting help.
Starts at $1000/month.
"This isn’t your typical ‘agency’ experience. Week of the Website is a high-functioning team that knows how to get things done beautifully and efficiently. If you want a site built right, with a process that actually respects your time, this is who you call."
