Rockaway Ocean Club | Hospitality & Membership Website
Rockaway Ocean Club is New York City's premier oceanfront beach club — a historic 1932 bathhouse in Rockaway Park reimagined as a members' destination where the city meets the Atlantic. With a private pool, beach access, multiple dining concepts, live music through Rockaway Sounds, and a growing membership program, ROC is building something unlike anything else in the New York summer scene.
We built their Squarespace site over an extended engagement — a cinematic, editorial experience inspired by the visual language of Aimé Leon Dore, complete with a custom pop-out menu, Typeform membership application, and immersive amenities storytelling across Park, Play, Dine, Drink, Swim, and more, refined through multiple rounds of development to get every detail right ahead of launch.